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Imaginary Friends

May 5, 2013 By George Hutton Last update: May 5, 2013 Leave a Comment

Napoleon Hill, the famous author of “Think and Grow Rich,” was adamant about having a master mind group. The funny thing was, it didn’t have to be real people.

In fact, he had a group of “imaginary friends” that he’d collected from history.

He’d “meet” with them once a week, and discuss various aspects of his business.

He only stopped because they were becoming so real, and the conversations so animated he was worried that if his friends, family and colleagues found out what he was up to, they’d lock him up in the loony bin.

This is a powerful technique to practice sales. You don’t need to go as far as Hill, but you can certainly up your game quite a bit.

Write down the five most common objections you get. Or even better, write down the five objections you are most terrified of hearing.

Then write down three or four good reframes for each one.

Then for each particular reframe, write down a couple of potential comebacks that your customers might say.

Then actually act out both sides, out loud. Naturally, you’ll want to do this alone.

But actually stand up, and have an imaginary sales meeting with yourself. Object as if you were a real customer, and then turn around and overcome that objection.

Now, this may take some time, but the more you practice this, the easier it will be to overcome objections in the real world

Pretty soon, there won’t be anything anybody can come up with, in any situation, that you can’t easily handle.

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Filed Under: NLP, Persuasion, Sales Tagged With: Influence, Napoleon Hill, Objections, Sales

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