Split Test https://loopvids.s3.amazonaws.com/May23_Post.mp4 Natural selection is a very, very powerful tool. It doesn’t just work with evolution. It is also a fantastic marketing tool. The idea of a “split test” is central to natural selection. Advertisers have been using split tests for a long time. Split tests allow you to find […]
Sony Seduction Success Strategy
Events And Meaning https://loopvids.s3.amazonaws.com/May16_Post.mp4 A very common idea, found in plenty of religions and philosophies is the idea of meaning. Here we are inside our brains. We interact with the world and get a result. Then we have an emotional response, good or bad. Because this happens so quickly, we assume […]
Rid Yourself of Anger
Recalibrated Instincts https://loopvids.s3.amazonaws.com/May14_Post.mp4 Imagine two hunters. Two imaginary hunters way back in the days of hunter gathers. Where humans lived for 200,000 years. Where all our modern instincts were calibrated. Anyhow, here’s the mental experiment. Both guys throw their spears at a deer. Both miss. One guy reflects […]
Stop Punching Walls
Born Again Cursing https://loopvids.s3.amazonaws.com/May10_Post.mp4 A long time ago, I worked in a lab with a couple of other guys. One of these guys was a born again Christian type. He used to be a hard drinking, lady chasing type. But then he found Jesus, got married and settled down. And he […]
Higher Forms Of Meditation
Generate Verbal Brilliance https://loopvids.s3.amazonaws.com/Mar13_Post.mp4 If you were an athlete, there would be plenty of “meta skills” that could help no matter what your sport was. Endurance, flexibility, strength, how fast you can recover from workouts, etc. These would also be supported by good “meta habits.” Proper sleep, diet, etc. Even things […]
Language Flow State
Unconscious Love https://loopvids.s3.amazonaws.com/Mar08_Post.mp4 The flow state is a very interesting psychological state. One that sports psychologists have been keenly interested in. One idea is that it represents the top of the Maslow hierarchy. The temporary yet blissful state of “self actualization.” It kind of make sense from a biological, mind-body perspective. […]
One Mind Shift To Rule Them All
Two Kinds Of People https://loopvids.s3.amazonaws.com/Mar07_Post.mp4 There are plenty of ways to look at things. Plenty of simple categories to put things into. Pretty people and non pretty people. Tall people and short people. Perhaps one of my favorites is the famous line at the end of “The Good, The Bad, and […]
Instinctive Sex Programming
Meandering Lecture I went to see this lecture recently by a psychologist. She was applying theories of evolutionary psychology to sales, to leverage our ancient social instincts to more easily make money. Her theory was that everything is, at its core, a kind of frame battle. And that by understanding the deep […]
Ancient Orbiters
Deep Instincts Always Win I saw a recent lecture by a famous psychologist. She was talking about the relationship between online dating and the massive dumpster fire the modern dating game has turned into. She said that, at its core, it’s all about false signals. Compared to a more organic system, where […]
Energy Transfer Loss
Hot And Cold The Sterling engine is an interesting example of many clever ways to transform energy into different forms. It takes the differential in two chambers of two different temperatures and transforms that into kinetic energy. There’s an interesting inventor that used a similar technique with a bicycle. Not So Nice […]
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