Brass Tacks https://loopvids.s3.amazonaws.com/Jun29_Post.mp4 There are two extremes when it comes to selling things. On one side is extreme persuasion. This is very, very compelling. Even if you’ve never sold anything before, the idea of walking up to a stranger, and getting them to do anything is very, very compelling. Sales, seduction […]
Two Critical Strategies For Life
Two Easy Rules https://loopvids.s3.amazonaws.com/Jun11_Post.mp4 There are two critical ideas for any kind of social success. And when I say social success, I mean ANYTHING that requires a one-on-one conversation. Even if you have the perfect degree, nobody is going to hire you if you come across as a socially inept goof. Even […]
Make The World Qualify Itself
External Triggers https://loopvids.s3.amazonaws.com/Jun02_Post.mp4 There are a lot of elements, most of which are outside of our conscious awareness, that are added to any message. Authority is a big one. Authority doesn’t necessarily mean political or legal. Most of the time, it usually can be famous. For example, you’re watching TV and […]
Blatant Money Sex Secrets
Not Gonna Do It https://loopvids.s3.amazonaws.com/May25_Post.mp4 In many studies, people find public speaking more terrifying than death. This seems kind of crazy, but it kind of makes sense. When you are standing up in front of a group of people, it feels very dangerous. You tend to feel very exposed. As if, […]
The Cookie Experiment Paradigm
Vanishing Cookies https://loopvids.s3.amazonaws.com/Apr30_Post.mp4 Once upon a time, a researcher did an experiment. The setup for the experiment was very simple. The researcher, a table, and a jar of cookies. The researcher would ask people if they wanted to participate. All they had to do was eat a cookie, and fill out […]
Make Them Crave You
Two Sides To Sales https://loopvids.s3.amazonaws.com/Apr15_Post.mp4 There are two ways to sell things to people. One is to come up with a compelling pitch. This is the way TV characters sell. Because TV characters are fictional, they can be VERY mesmerizing, charismatic, etc. But in real life, memorized pitches are not nearly […]
Custom Programmed Confirmation Bias
Deeper Meaning https://loopvids.s3.amazonaws.com/Apr02_Post.mp4 A common phrase from self help is: What the thinker thinks, the prover proves. This is essentially a description of our confirmation bias. What we think is true, our confirmation bias will point it out. Imagine that your confirmation bias is like a very loyal employee. Only […]
The Nurse Killer Authority Pattern
Authority Goes A Long Way https://loopvids.s3.amazonaws.com/Mar06_Post.mp4 They did an experiment in a hospital once. Part of a larger group of experiments. A researcher would call a nurse. The researcher would identify themselves as a Dr., but one they’d never heard of before. “Hi, this Dr. Schmeckleberry…” And they would tell […]
How To Demonstrate Real Authority
Higher Is Better https://loopvids.s3.amazonaws.com/Mar02_Post.mp4 Most animals live in hierarchies. The ones that don’t are more of the loner types. Like bears or sharks. Animals that live in hierarchies do so because it’s much more efficient that way. One way to think of groups of animals is as a singular organism. […]
The Lesser Known Persuasion Technique
Similar Thoughts https://loopvids.s3.amazonaws.com/Feb27_Post.mp4 One of the more under appreciated laws of persuasion is “commitment and consistency.” Most people know about the three big ones. Authority, social proof and scarcity. Most of the time, this is all you need. To create the monster persuasion combination of FOMO. Fear of missing out. […]
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