There are a lot of elements, most of which are outside of our conscious awareness, that are added to any message.
Authority is a big one.
Authority doesn’t necessarily mean political or legal.
Most of the time, it usually can be famous.
For example, you’re watching TV and a car commercial comes on.
And the voice is a recognized world famous actor.
You show that same commercial to a few million people over a few weeks, and so long as that famous actor increases the sales of that car enough, they’re good.
Another very powerful “frame” element is beauty.
This is specific type of content enhancement is generally called the “halo effect.”
We look at a pretty girl.
Our ancient monkey brains automatically feel a “I want that” feeling.
So that ancient “I want that” feeling so mixed in with the message.
Which is why if you are an attractive lady, with some decent cleavage, there are TONS of ways to make some decent money on YouTube.
If you can sound somewhat intelligent or articulate, even better.
Or if you can play the guitar, you can have a very lucrative career doing guitar covers of famous songs, while pointing your pretty face and your cleavage at the camera.
The Milgram experiment even showed that somebody who has academic authority will be enough to get normal humans to give another dude an electric shock.
The shocks aren’t real, but the guy giving the shocks BELIEVE they are.
The more you can demonstrate authority, the more people will believe in what you say without question.
This is hard to see consciously, as authority tends to both projected and felt on an unconscious level.
Free From Consequence
But one way to radiate authority is through outcome independence.
People who naturally talk to others who are generally desperate will feel this.
Job interviewers for example, are used to people radiating a kind of desperate energy.
“Please give me a chance.”
But suppose you’ve got a few offers at a few companies that might even be better?
You’ll radiate an opposite kind of energy.
The kind that says:
Ok, buddy, you’ve got a minute to convince me to work here.
This attitude comes from a deep belief in yourself.
If you TRULY believe you will succeed no matter what, they’ll know this about you before you even open your mouth.
Similarly, most attractive people are used to desperation.
A desperation that says:
“Please like me!”
But suppose you’ve got ten ladies all blowing up you phone, begging you to come over and take care of business?
When you speak to any one lady, you’d radiate a much, much different kind of energy.
One that says:
Yeah, lady, you’re pretty and everything.
But why you, instead of all the other ladies waiting for me?
What happens when you radiate this kind of frame to everybody?
More importantly, how can you BUILD this kind of frame?
Mind Persuasion has plenty of books and courses to teach you how to speak hypnotically and persuasively.