Metaphors are incredibly powerful persuasive tools. If you’re telling somebody else what to do, or even suggesting a course of action, there’s usually going to be resistance. But as soon as you fire up a metaphor, all conscious resistance goes out the window. So, what is a metaphor? It can be a story, it can […]
Metaphor Magic
Stories have long been used to convey wisdom, impart warnings, and entertain. They can also be powerfully persuasive. I used to work for this company, and every Wednesday morning we had these meetings. Like other meetings, they didn’t really contain any information that couldn’t have been sent out via memo. I got the suspicion that […]
Be Careful What You Pick Up
Once there was this hiker, out for an afternoon stroll. He was up hiking in the mountains, and was moving along a pretty good clip. He got up over the tree line, and noticed that the temperature had dropped considerably. He zipped up his jacket, went for a while longer, and then decided to head […]