Electronics Expo
A couple of weeks ago I went to this electronics expo. When I first went I didn’t really know what to expect. I think I saw an ad for it in a magazine that I was reading somewhere outside of my home.
I didn’t really think too much about what it was and when I showed up I realized it was an expo specifically for do-it-yourself electronics hobbyists the first thing that I noticed is that when I walked in I felt like I had gone back in time.
All of the booths, all of the things were all about these do-it-yourself hobby kits that were things you could build that were first available back in the 70s.
Such A Big Deal?
I hadn’t realized that this was such a big thing. Building your own electronics. They had a lot of workshops and talks and seminars. I wandered by one just as it was ending. I saw couple of the guys leaving and I think I recognize one of the guys or maybe he recognized me and we ended up going out to lunch, a bunch of us.
One of the guys we went out to lunch with was this older guy. He was in his mid-70s, but he had this very strange energy about him. The energy made him seem like he was like a little kid that he had just discovered how to how to do stuff for the first time.
He explained what had happened. He said when he was a kid he was very very interested in electronics. He liked to take stuff apart and put it back together. But as a kid he was kind of restricted to the stuff that people would give to him to let him play with which meant that they would only give him things that they would be okay with not getting back in full working order.
Nobody Trusted Him
He was kind of limited to the things that he could take apart and put back together but that curiosity led him to get a degree in electrical engineering and his degree in electrical engineering led him to have a very long and fruitful career.
He kept referring to something that I think he called a buyout and he kind of indicated that something happened late in his career were some event happened that ended with him being able to retire early with a lot of money. When he retired early with a lot of money he wanted to get back into his kind of tinkering hobby.
That’s what led him to become a hobbyist of do-it-yourself electronics. Along that course of interest he found this seminar on enhancing creativity. It turns out that from an industrial standpoint one of the biggest drivers, of one of the biggest drivers of profits since World War II has been technological innovation.
Need To Monetize The Human Spirit
A lot of companies therefore have been looking for some kind of way to systemize the creative process. The idea being that if they can systemize the creative process they can apply this creative process to any industry and come up with technological innovations in a predictable manner.
Of course technological innovations are based on human ingenuity and human inventiveness. Human inventiveness is traditionally been constrained to scenarios where you actually have to come up with something and you’re driven by your external constraints to invent something new so you can solve problems in a better way.
So it is very hard to take that natural spontaneous human creativity and put it through some kind of type of industrial standardized corporate profitable process. But it turns out that you can flip on this almost like a switch but you can only do it individually.
Re Awakened Creativity
He went to a seminar that taught him how to do that. That said that people have this ancient instinct of insatiable curiosity. We also have this insatiable need, this drive to increase our return and decrease our effort. That almost seems to be the prime directive of humans to get more with less effort.
If you combine this never ending need to get more with less effort to our natural and instinctive insatiable curiosity, when you combine these two things together you can create magnificent things.
This is the one thing that has driven human innovation since the dawn of time. This seminar taught people how to do that. The guy said when you take your natural curiosity when you expand your natural curiosity when you marry your natural curiosity with your never-ending desire to get more with less effort and cultivate that and strengthen that and exercise that you can create magnificent things.
Now I Remember What That Was Like
This guy said that when he finished this seminar, he was back to his childhood self of having this kind of wide-eyed view of the world of being filled with unlimited potential. When you have a guy that has 50 years experience, a lot of money with that type of mindset that is something that can create wonderful things.
For the rest of the expo I kind of wandered around and the only kind of clue that I hadn’t slipped into a time portal and gone back in time was that everybody was carrying their smart phones around. Otherwise I could have convinced myself that I had gone back to the 1970s or something.
I never realized how big of a niche this kind of do-it-yourself hobbyist electronics was but I guess all niches are like that. They don’t really advertise themselves publicly.
Seek And Ye Shall Find
If you have a strong interest, if you follow your interest, you will find whatever niche you are looking for and when you find those secret niches it’s like finding a whole new world.
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