The easiest way to sell anything to anybody is through their criteria.
Take a look a couple of examples. Scenario one, you walk into a store, and the sales clerk comes up and overwhelms you with product information, benefits, and reason after reason why you’d better hurry up and buy now before the world explodes.
Sure, you may buy, but likely not. You certainly wouldn’t remember this as a good experience.
How about scenario two:
You walk into a store, and the sales clerk walks up and asks what you want. Before even showing you any products, they make sure they understand you. They ask you what your budget is. They ask you plenty of questions to make sure they really understand what you’re looking for.
And maybe (this IS pretty rare) after asking you all these questions, they’ll admit that none of their products will really satisfy you. Or maybe they’ve got some but they are outside your budget.
And maybe (once in about a hundred blue moons) they’ll actually recommend you go to their competition, who has something closer to what you’re looking for, that’s within your budget.
Now, which sales person is likely to be remembered, and referred to your friends?
Even if you aren’t selling anything, this example is important. Because everybody is a collection of unmet needs.
Even if you’re just strolling through the park, you’ve got un met needs.
Which means if somebody comes up to you and starts talking to you about THEIR unmet needs, you won’t likely be very interested.
However, what happens when somebody comes up, is genuinely interested in you, and is curious about YOUR unmet needs, and how they can help you reach them?
(I know, sounds far fetched!)
The good news is that YOU can be that person. You can be the one to find out what the unmet needs are of others, in any situation.
Instead of being just like everybody else, who walks around talking about themselves, you can strike gold when you ask about others.
This will make you stand out like an ice cold lemonade stand in the middle of the desert.
By learning the language patterns of conversational hypnosis, this is extremely easy to do on a very subtle level.
Instead of walking up to strangers and saying, “Hey, what do you want?” You’ll be able to start a conversation, just like a normal person.
But embedded within your language will be powerful tools that make them, and their needs, the center of the conversation, on a deep and subconscious level.
Meaning that they will think about you in a way that they’ve never felt before.
To learn how, click the link below: