Language is an incredibly complex phenomenon. Folks that study this kind of thing can only guess when, where, and why it started. What makes it even more interesting is for the large part of our history, the world was a relatively simple place. Nouns were usually things. Descriptions of things were straightforward. Recursiveness was essential, […]
Why Do These Patterns Work So Well?
It’s no secret that Milton Erickson was one of the most persuasive and effective “hypnotists” that ever lived. I use quotations because he came up with a whole new way of hypnotizing people that didn’t require that they know they were being hypnotized. You’d think somebody coming into the office of a hypnotist to be […]
How Can I Use This?
Most folks know that rapport is a crucial element to any persuasive communication. However, as with all things that are crucial and at the same time, widely known, it’s common to trigger the “oh, I already know that…” response. However, since without rapport, we can’t really do much without it and with really, really strong […]
Stop Screaming Like A Kid
There’s two ways of looking at the world, one is as a kid, and one is as an adult. The two are very different, and will get you very different results. First, take a look at the “kid” model. Kids don’t have a lot of skills. Everything they get comes from their parents. They don’t […]
The Most Crucial Element of Persuasion
There’s one easy, straightforward step of any persuasion that is absolutely essential. But most people don’t treat it as such. Whenever you intend to get somebody on board, either for a huge multi-million dollar contract, or for miniature golf instead of dinner and a movie, rapport is essential. I know, I know. This is obvious. […]
The Power Of Pre Framing
Whenever we talk to somebody, it’s usually with some kind of intention in mind, usually subconscious. You’re talking to your buddies, and you may be having an intention of getting a laugh. You’re talking to a girl, and your intention may be to create enough attraction so she’ll give you her number. You’re talking to […]
How To Get The Crowd On Your Side
If you want to “win” people over to your way of thinking, there’s plenty of ways to do it. Some win-win, some not so win-win. The best way to get anybody to do anything is to “help” them make the decision on their own. Just supply the right ingredients, and let them come to their […]
Do You Spit Word Salad?
When most of us talk, we have a jumble of words in our heads, and they come up in rapid succession without much thought. Sometimes it feels like there’s a narrow bottleneck between our brain and the space just outside our mouths. We’ve got these great ideas in our heads, and when they come out, […]
The Seductive Power of Vague Language
There’s two ways of persuading people, an easy way, and a hard way. Most sales people use the hard way. They bash you over the head with features and benefits, hoping they hit enough “hot buttons” to convince you to buy. Back when I used to sell cars, we were trained in “butterflying” the car. […]
Effective Communication Skills Using Congruent Communication
When most us talk, we ignore two crucial elements, both of which can dramatically improve our success. By the time you finish reading this, you’ll not only know what they are, but you’ll know how to implement them so that you’ll easily achieve your outcome. Think about the last conversation you had where the outcome […]
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