The human brain is wired to see cause and effect relationships, even where none exist. Evolutionary biologists believe this is to save thinking time. Studies have also shown that infants tend to perceive cause and effect relationships where none exist. You can leverage this when persuading people. How? Take whatever they are doing or experiencing […]
Are You A Lone Wolf?
Some people like to make decisions on their own. Others tend to follow the group. Both have their benefits, and both have their drawbacks. Some of the greatest minds in history have always gone against the crowd. But they were also considered lunatics by some of their contemporaries. On the other hand, sticking with the […]
Alternative Universe Close
Here’s another closing technique you can work into your conversations, persuasions, etc. You can use this when closing clients or getting your kids to clean up their rooms. First step is to figure out what you want them to do. Next is to come up with some objections they might come up with. Next is […]
Covertly Compounded Suggestions For Easy Persuasion and Influence
Here’s a quick language pattern to slip into your daily conversations whenever you want to “sneak” an idea into somebody’s head. Works like this: [what you want them to do] + [what you know they want to do] + [tag question] If you just say what you want them to do, they’ll likely have objections. […]
Getting To Yes
Whenever you’re persuading, selling or seducing anybody, you’ve got to get them in the right mindset. If you walk up to a stranger on the street, and ask them to buy a watch, they’ll call the cops. But start a conversation about the weather, compliment them on their clothes, get them talking about their watch, […]
Pain or Pleasure?
One thing that’s essential when selling anything to anybody, or persuading anybody to do anything, is understanding what’s important to them. Sure, if you walk up to every single person on the street and try to sell them a slicer dicer, you might get one or two sales out of a hundred. But you’ll also […]
Unlimited Wants
Everybody wants something. As soon as we get it? We want something else. This is human nature. It’s not wrong, it’s not evil. If we were content to sit around with the bare minimum of sustenance and shelter, we’d never have evolved past the ape stage. Those big burly silver back gorillas? All they really […]
The Famous Double Bind
This is a powerful conversational technique that can get you some quick agreement. It was originally “invented” by Milton Erickson, by since it’s found it’s way into pretty much every main stream sales training and it’s pretty standard even on telemarketing scripts. But it ain’t just for sales. You can use it anywhere, anytime, with […]
I Don’t Know If You’re Ready…
Here’s a great way to “test close” your client. Most people, when it comes time to “close,” meaning asking for the sale, asking for the number, or asking for the date, get nervous. Because one simple “no thank you,” can destroy their efforts. However, here’s a quick way to “test close” and see how “ready” […]
The Takeaway Close
Scarcity is a great way to increase buying desire. Covert hypnosis is a great way to leverage your client’s own thinking in your persuasive efforts. Combining these gives you a one-two punch. When most people think of using scarcity, they imagine it like an overtly stated element. Buy now before the price goes up. Limited […]
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