Overcoming objections is a beautiful thing. I don’t mean in others, I mean in yourself. Imagine the last time you bought something relatively expensive. At first, you weren’t sure. Part of you wanted it, while another part thought maybe it might not be such a good idea. Maybe you wrestled with it for a while. […]
How To Know If You’re Strings Are Being Pulled Against Your Will
General Napoleon famously said that, “Men will die for ribbons.” What does this mean? It means that there’s a lot more going on that most of us realize. What Napoleon was tapping into was the ancient need for social recognition. There’s a reason that “home field advantage” factors in when Las Vegas oddsmakers are trying […]
There’s Much More To Human Communication Than Words
I’m sure you’ve heard the statement, “It’s not what you say, but how you say it,” right? Well, that’s only the tip of the iceberg. We all like to imagine that we are some kind of super advanced, logically thinking creatures who reason everything out and make most of our decisions based only on cold, […]
Tap The Vagueness Of Language For Hypnotically Persuasive Power
Most people are unaware that there are many levels of language. There’s the surface structure, the words that we actually say. Then there’s the deep structure, which is the underlying linguistic makeup. Then there’s what we really mean. And most of the time, all three are different. For example, consider this simple sentence: “I […]
The Secret Ingredient Of Irresistible Influence and Persuasion
A while ago, I was dating this girl who’s brother didn’t speak any English. He was the man of the family, and he wanted to meet me. To kind of “check me out,” so to speak. So me and my girl, he and his wife went out to dinner. Even though we didn’t speak the […]
How To Covertly Leverage Emotions For Powerful Persuasion
There’s two ways to get your point across. Directly, and indirectly. Most of us think we need to use direct, logical methods. Explain the reasoning behind our ideas, so our listeners or readers will “see the light,” or “come to an understanding,” as if only we can see the “truth.” The real truth is that […]
Harness Human Selfishness For Effective Persuasion
Some of the best ideas and methods for effectively persuading people have been around for ages. Take the famous Dale Carnegie idea, that everybody’s favorite radio station is WII-FM, or “what’s in it for me.” Naturally, this idea has been around long before radio, Carnegie’s take is just an updated version of it. This idea, […]
Paraphrasing Nightmares
I remember once I had this sales job. Based purely on commission, we had to go door to door and pitch our office products to businesses around town. Before we went out, we would gather as a group. We would usually head out in pairs of two or three. The morning meeting was a motivation […]
Magic Words Of Easy Influence
Whenever we talk to people, most of us have a deep need to get “our” idea across. Most of us are in desperate need for recognition, validation, and approval. Even though we think we are “independent,” and only “those other people” act “like that,” most of us do it, most of the time. It’s human […]
Become A Conversational Jedi
Have you ever been in a relationship with somebody, and you wanted to tell them something, but you just didn’t know how? And then when you finally got up the confidence, it came out all jumbled and confused? Most people have experiences like this, a lot. Being able to explain yourself, both congruently, and respectfully […]
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