Ego Management https://loopvids.s3.amazonaws.com/2023/23Mar03_Post.mp3 The ego is something that has troubled humans since the dawn of time. Well, not really the dawn of time. Maybe the dawn of recorded time. Before the invention of agriculture, the ego was perfect. It drove EVERYBODY to compete. But not random competitions. Competitions based […]
Leverage Their Ancient One
Easy Manipulation https://loopvids.s3.amazonaws.com/2023/23Feb26_Post.mp3 It’s been said that people will do anything for those who: “Encourage their dreams, justify their failures, allay their fears, confirm their suspicions and throw rocks at their enemies.” If you want to sell something to people, that will do it. If you want to persuade anybody, that will […]
Make Beautiful Music
Make Them Sing https://loopvids.s3.amazonaws.com/2022/22Nov21_Post.mp3 When I was a kid, on Thanksgiving, my parents would break out the fine China. Which was no big deal to me. I mean, a plate is a plate, right? But the wine goblets were pretty cool. Made out of crystal. And if you would wet […]
Ignore False Stories
Nobody Knows Why https://loopvids.s3.amazonaws.com/2022/22Nov01_Post.mp3 According To Dr. Cialdini, in his book, “Influence: Science and Practice,” whenever we choose to do something, it’s never a conscious decision. He’s more interested in marketing than psychology. Or for him, psychology is a means to the end of more effective marketing. Anyhow, this is the sequence […]
Hack Their Brain
Emotional People https://loopvids.s3.amazonaws.com/2022/22Oct30_Post.mp3 Humans are not Vulcans. We are not angels, we are not robots. We are emotionally driven creatures. Self aware, talking primates. And a long, long time ago, Mother Nature had to make a decision. We could either have accurate and slow brains. Or inaccurate and fast […]
Express The Real You
Secret Penguin https://loopvids.s3.amazonaws.com/2022/22Oct29_Post.mp3 I recently read a quote from Colin Farrell about playing the Penguin in the latest Batman movie. He said he was worried at first. That all the makeup would be too constricting. But he said it was the opposite. That it was very, very freeing. Because it […]
Push Button Love
No Randomness https://loopvids.s3.amazonaws.com/2022/22Oct28_Post.mp3 Suppose you wanted a bag of chips from a vending machine. So you put in the amount of money. You pushed the appropriate button. But instead of a bag of chips, you got a pack of donuts. This would clearly be an error. No vending machine that […]
Feed Their Desires
More Than Words https://loopvids.s3.amazonaws.com/2022/22July30_Post.mp3 One of the biggest mistakes you can make socially is paying too much attention on the words of any conversation. Think of this from an advertising perspective. Most of our decisions are made emotionally. Advertisers and marketers have known this for a long time. If you want […]
Lessons From A Stock Operator
Reading Tea Leaves https://loopvids.s3.amazonaws.com/22Jun30_Post.mp3 One of my favorite books is called “Reminiscences of a Stock Operator” by Jesse Livingston. It was an autobiography of a guy named Jesse Livermore. An old school stock market operator from back during the early 1900’s. He got his start in “bucket shops.” These were essentially […]
Easy Social Domination
Love Origin Story https://loopvids.s3.amazonaws.com/2022/22Jun11_Post.mp3 Let’s do a mental experiment. Let’s imagine you are at a social gathering. And you see somebody. They are, at least physically, your perfect type. They catch you looking at them and they smile. You are feeling pretty confident. You smile back. You play […]
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