Self Help Flim Flam https://loopvids.s3.amazonaws.com/July23_Post.mp4 They say the wake doesn’t drive the boat. This is a nice metaphor. Meaning the stuff you leave behind doesn’t impact the future. Or it least it shouldn’t. But like many self-help ideas, this is a description. A description of an ideal case. Metaphors […]
Do You Have Broken Bones?
Bone Man https://loopvids.s3.amazonaws.com/July19_Post.mp4 Imagine you were riding your bicycle down the street. A pretty busy street. And some idiot was checking their facebook and crashed into you. They ran over both your legs. They didn’t stop. Both your legs had compound fractures. Bones sticking out. Your first response […]
Einstein’s Theory Of Hypnosis
Make Time Fly https://loopvids.s3.amazonaws.com/July16_Post.mp4 One of the problems of science is it outside of our intuition. Even things like large numbers are hard to understand. So when they make infographics showing how much different sums of money, it makes it more “real.” Like the government will pass some bill to spend a […]
You Are The River
Numbers Are Huge https://loopvids.s3.amazonaws.com/July11_Post.mp4 Once I had this chemistry professor. First day of class he was trying to impress upon us the enormity of the numbers involved in chemistry. Most of us can’t fathom anything beyond a couple dozen. There’s all these infographics about how big different quantities of money are. […]
Maximum Love Transactions
Toy Story https://loopvids.s3.amazonaws.com/July08_Post.mp4 Imagine if you’d decided to clean up your attic. Or basement or whatever. And you found a TON of trading cards that you forgot you had. Or any kind of toys you can imagine finding. And you did some checking online, and found they were worth a TON […]
Release The Anchor Of Death
Sunken Metaphor https://loopvids.s3.amazonaws.com/Jun19_Post.mp4 Once there was a guy on a ship. His first time on a ship. And he was on the deck, carefully walking around. He wasn’t a big fan of the ocean, but so far he was having a pretty good time. Then he heard some thunder off in […]
Irresistible Love Frame
Hand Out Money https://loopvids.s3.amazonaws.com/May31_Post.mp4 Imagine if you worked for a huge marketing company. A marketing company that had access to tons of capital. And somebody decided they wanted to get some info. From the people on the street. And they wanted them to answer a few very simple questions. Do […]
Head And Shoulders Above Everybody
Judge Not? https://loopvids.s3.amazonaws.com/May28_Post.mp4 There are two ways we “judge” somebody. Right off the bat, nobody likes that word “judge.” This usually has negative connotations. Like we are looking down on somebody. But suppose you were falsely accused of a crime. A crime that held the death penalty. And after […]
Plant The Seeds Of Love
What Do They Really Mean? https://loopvids.s3.amazonaws.com/Mar21_Loop.mp4 There are a lot of useful metaphors that have been overused. Not necessarily overused, but used too often without really understanding them. Once I was at Griffith Park observatory in Los Angeles. A buddy of mine and I had just finished watching a Pink Floyd laser […]
Embedded Command Picnic Love
Passed Down Metaphor I heard a story once by an old school sales guy. He was telling me a story he was told when he started. And since this even happened, him telling me the story, about ten years ago, the original story, as far as I could tell, is from maybe the […]
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