Human Testing Once there was an experiment. During the fifties. After the end of World War II. And the beginning. Of the CIA. And the military industrial complex. They decided to do experiments. On small towns. By creating several towns. With several different kinds. How […]
Everything Is Hallucination
Our Memory Sucks It’s a very demonstrable fact that human memory is very very weak. We’ve all had experiences where somebody told us their name and we later forgot it even thought we wanted to remember it. We all have experiences being told what to study for a particular test in school. We studied but […]
Blind Date Horror Story
No Expectations I have a friend that likes to set me up on blind dates. She’s been doing it for quite a while. I learned a long time ago that the best way to approach this is to go on there without any expectations whatsoever. No expectations that we’ll click romantically. No expectations that […]
Paradox Of Frustration
Embrace Your Anger Nobody likes frustration. We do everything we can to avoid frustration. Lots of advertisements are specifically allude that if we buy the product, our frustrations will be a thing of the past. In fact, one of the most common copywriting techniques is to pace the frustration of your target, expand it, and […]