Continuous Improvement https://loopvids.s3.amazonaws.com/2023/23Feb11_Post.mp3 A split test is a very useful mental tool. Split testing is generally a marketing term. Say you’ve got a website selling shoes. And it’s converting at 3%. For every 100 visitors, you get three sales. But you’d like to increase the conversations. A very simple […]
Run Towards Danger
Easy At First https://loopvids.s3.amazonaws.com/2022/22Sept27_Post.mp3 A long time ago, I went skiing for the first time. With my boy scout troop. At first it was pretty cool. On what they call the “bunny slope.” But after that, it got even cooler. Except for what they call “moguls.” These can be […]
Maximum Compatibility
New Neighbor A couple of days ago I saw my next-door neighbor for the first time. I was a little bit worried she is an older woman at least late 70s maybe early 80s. The reason I was a little bit worried was if you’ve ever found yourself in a conversation with somebody like […]
The Edison Metaphor
The Light Bult Invention There’s this really cool story about Edison. He was trying to invent the lightbulb. The lightbulb is very simple concept and whoever could come up with that first would stand to make a lot of money. That’s why Edison was so interested in creating a product. If you could make […]
Paradox Of Achievement
Four Minute Mile This is a common story that is told in many forms. It’s commonly uses as a self-help metaphor. An “if you believe it, then you can achieve it,” metaphor. These types of metaphors are used to combat the normal human, “I won’t believe it until I see it” response. Roger Bannister […]
How To Start And Maintain A Conversation With Anybody
Why Social Anxiety Exists Social skills are coveted by many, but they are also the most difficult to practice. This is the problem that keeps many of us from actively improving our social skills. Most of us don’t improve our skills to begin with, since practicing is pretty boring. Many people would love to play […]
Paradox Of Frustration
Embrace Your Anger Nobody likes frustration. We do everything we can to avoid frustration. Lots of advertisements are specifically allude that if we buy the product, our frustrations will be a thing of the past. In fact, one of the most common copywriting techniques is to pace the frustration of your target, expand it, and […]
Collapse
Success Rate Of Zero Humans have gone through two types of societal organization. One has been stable, the other has not. In this post, we will endeavor to explain precisely why this second type of society always ends in collapse. It is far beyond the scope to come up with any large scale remedies to […]
Go Getter – Relentless Motivation – Unstoppable Desire
Instructions: First choose something you’d like to achieve. If tangible, picture the actual thing. If intangible, come up with a metaphorical representation of that thing. Then visualize that thing, with a strong magnetic pull between you and it. As you listen, imagine the strength of the magnetic connection getting stronger and stronger, creating a burning […]