Sponge People https://loopvids.s3.amazonaws.com/Jun27_Post.mp4 When humans are born, our brains are extremely thirsty sponges. Our instincts are calibrated so doing what help us to survive feels very good. Being hungry sucks. Eating feels fantastic. Being alone sucks. We are social animals, not sharks. So being around people we enjoy, and […]
Leverage Your Two Powerful Biases
Inside vs. Outside https://loopvids.s3.amazonaws.com/May13_Post.mp4 Human nature is pretty simple from an engineering standpoint. Very simple. But looking out into the world through our subjective experience is very, very complicated. Or it SEEMS complicated. Part of this is our unique human ability of meta cognition. Thinking about thinking. Talking about […]
How To Be Outcome Independent
Arrow Vs. Target https://loopvids.s3.amazonaws.com/May12_Post.mp4 The idea of outcome independence is pretty common. That if you’re in a situation where you really WANT the outcome, it makes it harder to get it. This is best understood from a purely brain engineering standpoint. Let’s say you’re going in for a job interview. Not […]
The Dale Carnegie Love Pattern
Subliminal Advertising https://loopvids.s3.amazonaws.com/May09_Post.mp4 Once, I went to a bar with a couple of friends As soon as I walked in, I noticed that there were Corona flags all over the place. (The beer, not the virus…) One of my friends studied the menu carefully. I could see the determination and seriousness […]
Open Loop Origin Stories
Powerful Communication https://loopvids.s3.amazonaws.com/May08_Post.mp4 Open loops are a very powerful “tool.” I put tool in quotes because open loops happen all the time. Only when you understand them, and learn how to leverage them do they become a powerful tool. For example, when I was a kid, we didn’t have the Internet. […]
Intermittent Love Game
Recalibrated Instincts https://loopvids.s3.amazonaws.com/May07_Post.mp4 A very common idea is that most of the food we eat is overly processed. Some believe this is a deliberate plan to kill us. But it’s also, arguably, simply an outcome of mass production. Imagine, for a moment, what it would cost, as a company, to mass produce […]
One Shift To Change Everything
Scarcity Gone Wild https://loopvids.s3.amazonaws.com/May06_Post.mp4 Nearly everybody is aware of the value of scarcity. Even in goofy romantic movies, the idea of not calling or texting too often is pretty ubiquitous. When you really dig somebody this is hard to do. Particularly if you really dig somebody and you aren’t sure if they […]
Three Levels of One-Itis
One Itis Feels Good https://loopvids.s3.amazonaws.com/May05_Post.mp4 Remember what it was like when you had your first crush? Or even a recent one of that’s easier. Even a fictional character will do. When I was a kid, I had plenty of crushes. One on my second grade teacher. One a few fictional […]
Old School Love Ideas
One Way Love https://loopvids.s3.amazonaws.com/May04_Post.mp4 Most people are familiar with the term “one-itis.” Meaning you have strong feelings of attraction for somebody. Which, by itself, is not bad or wrong or even undesired. This label has a couple of problems with it. One it is generally a one-way attraction. Before the […]
The Science Of Love
I’m Falling https://loopvids.s3.amazonaws.com/May03_Post.mp4 How does one fall in love? First, take a look at that phrase. “Fall” in love. According to a theory of metaphors, we think of love as a container. Since we use it with the preposition “in.” Kind of like being “in” a meeting. George Lakoff […]
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