(To read about the book, The Guru Trap, please click here.) How To Avoid Being Led Astray People love following gurus. The word itself is a religious term meaning “teacher” or “priest.” But it also means the guy people follow in self-development or financial circles. It’s one thing to learn some useful information from […]
Trial and Error
Modeling Success Is Impossible One of the cornerstones of NLP is modeling. In fact, the entirety of NLP was created through modeling. The linguistic-persuasion aspect was modeled from the top therapists at the time. NLP if often referred to as the “study of excellence.” Which means they find people doing excellent things, copy them, and […]
Supply and Demand
Secrets Of The Global Brain These two words, supply and demand, seem very simple. They are known and supposedly understood by virtually anybody. They are ubiquitous, and if you know the words, but are a bit sketchy on the concepts, then you will fully understand them by the end of this post. Despite their simplicity, […]
Frame Theory
Frame and Frame Strength Analysis What is frame? It’s that thing that everybody wants. You know when you have it, you know when you lose it. You can sense it when somebody else has it. We note the difference between “the” frame and “frame strength.” Frame Strength vs. The Frame Everybody has frame strength. […]
Social Sleight of Mouth
Insane Frame Building Sleight of Mouth (SOM) is a very powerful set of tools to overcome objections on a linguistic-logical level. However, they work for a lot of reasons besides the way people think they work. For example, let’s consider a very common price objection, which serves as a model in many books and courses […]
Psychic Seduction Tips For Easy Attraction
Most guys know that in order to get a girl, you’ve got to talk to her and engage her in some way. But there are some powerfully effective psychic seduction tips that will help. Now before we get started, let’s be clear. Some people believe that anything ‘psychic’ is utter hogwash and total nonsense. I’m […]
The Various Faces And Mechanisms Of The Bait and Switch
The bait and switch is one of the oldest marketing cons in the book. But some of the most “effective” ways that it’s used is not what people expect. I used to work at this car dealership, long ago. On big holiday weekends, they’d put big, full color ad in the paper for a particular […]
How Car Salesman Apply The Law Of Comparison and Contrast
If you’ve ever bought car, you may have felt like it was some kind of “game.” Meaning that for some reason, it wasn’t like shopping for anything else. One the one hand, you buy something like a TV or a stereo, and the price is the price. On the other hand, when buying something big […]
How I Was Seduced To Buy An Onion Chopper
I used in Korea, but I never got around to speaking Korean. I remember once they had some kind of festival at this park near my apartment, so I went to check it out. Pretty much like any other city type festival. Plenty of food stalls, a few folks selling trinkets. And this guy selling […]
How She Convinced Me To Buy Something I Didn’t Really Want
I’m a sucker for infomercials. If it looks even halfway decent on TV, I’m on the phone ordering it faster than a high school girl after some free Bieber tickets. I once lived in a condo with a decent sized kitchen. By the time I moved out, after having lived there about five years, I […]
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