Swan Pond There’s a park near my apartment. In this park there is a large pond and in the pond you’ll find some swans and sometimes some ducks. Usually on the weekends there are people feeding the swans and feeding the ducks. I went down to this park a couple of weeks ago except […]
Ancient Witches and Monsters
No Show Client The other day I went to meet a client at a bar, but as soon as I walked into the bar the client texted me and said she couldn’t make it. I was expecting to eat lunch with this client I went ahead and ate lunch anyway. After I left I […]
The Transitionist
Woman From My Building There’s a woman who lives near my apartment. She lives in the same building, she parks kind of close to where I park and sometimes when we’re leaving we see each other. Sometimes when we’re coming back we see each other. She seems friendly. We each usually nod to each […]
Post Hypnotic Suggestions
When Blind Dates Were Blind A long time ago I went on a blind date. This was back when blind dates were really blind dates because it was before the Internet and you’re going to blind date because when you friends set you up with somebody and you didn’t actually know what they looked like […]
Origin Stories
So There’s This Lady There’s a woman that I see sometimes at the gym that I go to. She’s very interesting and easy to talk to. The reason that she popped into my field of interest was because she’s always carrying a big book. She doesn’t read a device, she doesn’t read a Kindle, […]
Comfort Zone Expansion
Boy Scouts When I was a kid my parents thought it was a good idea, would be a good idea for me to join Boy Scouts. First it was kind of cool we’d meet every Thursday night to Boy Scout type stuff. Then we started going camping and that was kind of cool. We […]
How To Start A Cult
How To Be The Chosen One If you want to start your own cult, it’s not that different from baking a cake. Meaning if you get all the right ingredients together and mix them up together in the right way, you’ll get a cake. If you do the same, you’ll get a cult. Of course, […]
Brainless Human Syndrome
Why Most Of Us Can’t Think Once upon a time a very timid fellow decides to take an ocean cruise. He was very worried, as he’d never been out on the ocean. After the first couple days, he felt brave enough to venture out on the deck. But as luck would have it, as soon […]
Paradox Of Achievement
Four Minute Mile This is a common story that is told in many forms. It’s commonly uses as a self-help metaphor. An “if you believe it, then you can achieve it,” metaphor. These types of metaphors are used to combat the normal human, “I won’t believe it until I see it” response. Roger Bannister […]
Paradox Of Frustration
Embrace Your Anger Nobody likes frustration. We do everything we can to avoid frustration. Lots of advertisements are specifically allude that if we buy the product, our frustrations will be a thing of the past. In fact, one of the most common copywriting techniques is to pace the frustration of your target, expand it, and […]